Clear facts
Your key pages, read the way an AI tool reads them.
- ✓ServicesFound
- ✕Area coveredIn a picture
- ✕PricesNot shown
- ✕ReviewsNot on site
- ✕Past workPhotos only
1 of 5 key facts could be read as text on the homepage.
Be the answerwhen people askAI tools.
More buyers now ask ChatGPT or Google’s AI before they search. We find out what those tools say about you, fix the gaps, and check every month who gets named.
- AuditFind where AI tools miss you
- FixGive them clear facts to quote
- TrackSee who gets named, each month
The problem
Buyers ask AI first. Is your name in the answer?
A search page gives ten links. An AI answer gives two or three names. If yours isn’t one of them, the buyer may never see you.
AI tools can’t find the facts.
They read your website like a fast, fussy reader. If your prices, area or reviews sit in pictures or vague words, they skip you.
Your details don’t match.
One address on your website. An old one on Google. When facts clash, AI plays it safe and names someone else.
You can’t see it happening.
Search Console shows your Google clicks. Nothing shows you what ChatGPT says about you, or who it names instead.
Sound familiar? We’ll ask AI tools your buyers’ questions and show you who gets named.
The fix, proven
We’ve fixed this before. Here’s one we built.
Scientific Update runs conferences and training for industrial chemists. We rebuilt their website. Today every conference page tells AI tools what it is, when and where it runs, and who’s speaking, in plain words.
Before: asked which conferences a pharmaceutical process chemist should attend, the AI answer lists broad pharma events and says it can’t find details for smaller process chemistry meetings.
Conferences & trainingUKWebsite rebuild
- Every event, marked up as an event. Each conference page carries its name, dates, venue and speakers in its code. So AI tools know exactly what’s on, and when.
- One page per conference. Date, location, format, price and availability sit at the top, as plain text, not pictures.
- Facts AI can quote. “The Leading Process Chemistry Conference.” 22–24 March 2027, San Diego. Short and easy to repeat.
Alex has been easy to deal with throughout. He’s happy to answer questions, explains things clearly and has been really helpful whenever we’ve needed anything.
Want the same for your business? We’ll show you what AI tools say about you today, and what we’d fix first.
The plan
Three steps. Then we keep going.
No big launch. Steady monthly work that adds up.
Audit
We ask ChatGPT, Gemini, Perplexity and Google’s AI 40 real buyer questions. Then we read your site and listings the way those tools do.
You get- Who gets named for each question, and who doesn’t
- Every gap on your site and listings, biggest first
- A clear plan for the first three months
Fix
We fill the gaps, biggest first. Clear facts, matching details and short answers to what buyers ask.
You get- Structured data on your key pages
- Your Google profile and listings, cleaned up to match
Track
We ask the same questions again and log who gets named. Then we agree next month’s work with you.
You get- A one-page mention report across four AI tools
- Visits and enquiries from AI tools, in Intelligent Analytics
- Next month’s plan, in plain English
About 30 minutes a month from you. Rolling 30 days, no contract.
Inside step 01 · Audit
Five things AI checks. One list of fixes.
AI tools don’t rank pages. They pick names they trust. First they check what you do, whether your details match, what others say, whether they can quote you, and who else mentions you.
Keep scrolling — the strip moves sidewaysMatching details
Name, address and phone, checked across your listings.
- Website12 Wote St, Basingstoke
- GoogleUnit 3, Kingsland Park
- DirectoryUnit 3, Kingsland Park
- Trade body12 Wote St, Basingstoke
4 listings still show the address the firm left in 2021.
Real reviews
What customers say about you, and where they say it.
Reviews praise “finished on time” 31 times. The website never says so.
Buyer questions
40 questions buyers ask, tested in four AI tools.
14 of 40 questions were about price. The site never gave one.
Mentions elsewhere
Local news, trade bodies and partner sites.
4This firm
13Top rival
The firm AI named most had 3× more mentions on trade and news sites.
One list, ranked by impact.
- R1Put a clear starting price on the website9.1
- R2Fix the old address on four listings8.4
- R3Add an FAQ page with twelve buyer answers7.8
- R4Write up three past projects, with words6.9
- R5Join the trade body’s member list6.2
Pairs well with
Be found in search and in answers.
AI tools lean on the same things as Google: clear pages, good content and trust. These services make each other stronger.
SEO
Climb the list of links too.
Many AI answers start from Google’s results. Rank well there and you help both.
Explore SEO
Content strategy
Pages worth quoting.
Plan the answers your buyers need, then write them clearly in your voice.
Explore content
Local SEO
Matching details, everywhere.
Your Google profile and listings, kept tidy. The same facts AI tools check.
Explore local SEO
Not sure what you need? Tell us your goals. We’ll suggest the one thing worth doing first.
FAQ
Not sure yet? Fair enough.
These are the doubts we hear most, with straight answers. Can’t see yours? Ask us on a call.
More of them every month. Many people now ask ChatGPT or Google’s AI before they click a link. You don’t have to take our word for it: the audit asks your buyers’ real questions and shows you what comes back.
Yes, but they overlap. SEO (search engine optimisation) helps you rank in the list of links. AI search optimisation helps AI tools pick you for their written answer. Good SEO helps both, so many clients do the two together.
No. Be wary of anyone who says they can. Nobody controls what AI tools say. We improve the things they look for, then track the results every month, so you can see what’s changing.
Some tools, like Perplexity, can pick up changes in a few weeks. Others update more slowly. Most clients see clear movement in three to six months.
We only work on gaps we can show you, found by asking real buyer questions. Each month we ask them again, so you see what changed and what didn’t. If nothing moves, you can stop. There’s no contract.
You can, and the one-off audit gives you a ranked list to work from. Most firms hand it to us because testing four AI tools every month, writing the pages and keeping listings tidy takes time they don’t have.
Think about what one new client is worth to you. If it’s more than a few months of the plan, the sums are simple. If you’d rather start small, take the audit first and decide after.
ChatGPT, Google Gemini, Perplexity and Google’s AI Overviews. That’s the AI summary at the top of some Google results. We can add others, like Microsoft Copilot, if your buyers use them.
Usually not. Most of the work is adding clear facts and answers to the site you already have. If your site makes that hard, we’ll tell you honestly.
Yes. The plan rolls every 30 days, with no contract. And if you’re not happy in the first 30 days, we’ll give your money back.
Start here
Let’s make AI toolsrecommend you.
Tell us about your business
A short form. It takes about two minutes.
We book a 30-minute call
We listen, ask AI tools a few of your buyers’ questions together, and answer yours.
You get a plan and a price
A short written plan with a fixed price. No pressure to go ahead.